50 Years of Billabong

Since 1973, Billabong has successfully forged a reputation as one of the most core surf brands of all time, while also becoming a household name worldwide.

 

To celebrate their 50th year, they partnered with Kueny Pearson to craft a global campaign spanning men’s and women’s categories to tell their storied history in a way that reflected the brand’s essence and connected with their fans from all over the world and across the age spectrum.

 

Sanctus Audio crafted sound design and music approach that aligned with the archival media and would scale to 14 audio mixes.